DESIGN

 

 

 

 

 

 

MyBlogSpark

MyBlogSpark.com is a fun and compelling way for bloggers to find information about new General Mills products. Bloggers interact intimately with the General Mills brands by reviewing new products and participating in exciting giveaways, surveys and events. The bloggers then share their experiences on their own blogs, providing a huge network benefit for General Mills.

 

  • Logo Design
  • Interactive Design

    • PROJECT: The MyBlogSpark icon needed to be professional, yet fun. More than 50 comps were produced before settling on final the design and colors. The site itself features a user dashboard that provides instantaneous updates on what’s new via the icon system, and the HTML emails provide an attractive means to communicate with members.